Generate Meta Information for a Website using Text Analysis Tools
This recipe uses frequency lists and Googlizer to build meta tags for a web page or website.
This recipe and exercise are available as a PDF download.Ingredients
- A web page or website that you want to compile meta tags for
- An aggregation tool such as TAPoR Googlizer
- A List Words tool such as the TAPoR List Words Tool
This recipe is applied to a sample text in Create Generate Meta Information for a website using TA toolsSteps
- Log-in into TAPoR.
- Generate a list of most frequently used words on a web page or website with a List Words tool such as the TAPoR List Words Tool
;
- Collect a compilation of similar or competing websites using an aggregation tool such as TAPoR Googlizer ;
- Generate a list of most frequently used words on the aggregated web pages with a List Words tool such as the TAPoR List Words Tool;
- Save the frequency lists to the Databench;
- Search within <body> or <p> to restrict to area of interest;
- Create Meta Tags using a Text Editor;
- Add Meta tags to your existing web pages.
Discussion
Use of Key Words
If you find that your frequency lists do not contain as many keywords as you anticipated you may also want to consider re-writing some of your text to be more keyword rich because many search engines carry out a similar analysis to rank the relevance of your page. You may want to consider the lists generated by competing sites as well to ensure that you are highlighting your site appropriately. The ratio of key word density in web text is judged to be between 3-9% of full text for most search engines.Next Steps/Further Information
- List of All Recipes
- Exercise: Generate Meta Information for a website using TA tools
- Help with Particular Tools
- Background on Text Analysis
- Information about the TAPoR Googlizer Tool
- Information about the TAPoR List Words Tool